How do I sell myself in a job application?

I’ve only ever had one job so don’t know how best to present myself or my skills

On Friday and Monday we publish the problems that will feature in a forthcoming Dear Jeremy advice column in the Guardian Money supplement, so readers can offer their own advice and suggestions. We then print the best of your comments alongside Jeremy’s own insights. Here is the latest dilemma – what are your thoughts?

I am 22 years old and have been in the same job since I was 16. I’m currently a supervisor in a large retail store, but am trying to change my career path as I don’t wish to be in retail for the rest of my life. I am interested in working in a bank or something along similar lines, although I appreciate I would have to start at the bottom – perhaps as a cashier – and work my way up.

My problem is that I never know what to write in the application when asked what skills and qualities I could bring to the position. I don’t really know how to sell myself as I’ve only ever had the one interview/job application; all the rest were internal. I hope you can give me some tips and advice.

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